Summary: The Power of Habit …in 30 Minutes – A Concise Summary of Charles Duhigg’s Bestselling Book

If you’re interested in learning about how big businesses like Target and Starbucks drive your purchasing power as a consumer, or how they run their business model, this is book you want.  It’s an eye-opening look at how big business anticipates their consumers’ needs and how those understandings keep them successful in a tight consumer driven marketplace. It provides an insight to willpower, habitual behavior and learning to break those undesirable habits.

After reading this summary, I was interested in learning more about Charles Duhigg and his work. It was an effective and a quick read, about 20 minutes, but left me wanting more detail to better comprehend how to apply it to my own habitual behaviors.

This was a quick read, but it truly left me wanting more.

 

http://www.amazon.com/Summary-Minutes-Concise-Bestselling/dp/1623150086/ref=sr_1_4?ie=UTF8&qid=1349280065&sr=8-4&keywords=the+power+of+habit

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